Archive for February 26th, 2013

How Your Business is Missing Out Without SEO

Online sales

Three quarters of people who perform an Internet search find what they are looking for on the first SERP (search engine result page) and do not bother going past the first page. If you are a business looking to reach a mass audience, but have not yet optimized your site to for the search engines, you could be doing yourself a serious disservice in comparison to your competitors who already have.

Search engine optimization, or SEO, is a series of practices designed to increase a websites’ visibility in the search engine rankings through free or “organic” listings. Approximately three quarters of Internet search engine users say that they avoid paid advertisements, clicking on only organic links instead.

If you are unsure of where to begin, or do not have time to execute a SEO campaign properly, you may want to decide to outsource SEO. SEO resellers are great because they ensure that the Seo process is done properly. A poorly executed SEO campaign can actually be a detriment to your standings in the listings, so it is imperative that it be done right.

If you decide to outsource SEO, it is relatively cost effective as well. Seo reseller programs can be tailored to your specific marketing objectives and personal budget restrictions, and often, you will be charged depending on time spent on your campaign, rather than one flat rate.

Finally, deciding to outsource SEO can lead to an increase of revenue! According to online retailers and service providers, over 39 percent of all of customers come from search. Think about it. The more visible you are, the more likely you are to be found by consumers, which is ultimately the point, is it not?

If you are unsure of where to begin, you may want to outsource Seo. It is cost effective, and can produce measurable and quantifiable results.