Archive for May 22nd, 2012

The many different types of resellers

Resellers are companies or individuals that sell products that were created or built by someone else. As the market has evolved over the years, opportunities for resellers have grown. Some resellers deal in physical merchandise, and other deal with services. No matter what kind of reselling one may be interested in, there are many to choose from, each with its own unique opportunities and advantages.

Some resellers deal with physical goods. They can buy physical products and mark the up. Once they have adjusted the price, they resell them to a customer for a profit. Some people do this at an actual physical store, and others can do it online.

Sometimes a reseller does not keep their physical merchandise in stock. Instead, they arrange a sale on behalf of a manufacturer or wholesaler, who is the one that physically sends out the products themselves. This type of reselling is usually called drop shipping, and is great for those that do not want to keep track of a physical inventory.

Similar to drop shipping, there are resellers that deal in services exclusively online. This could be one of the most profitable forms of reselling that exists today. Many people and companies today resell web and email hosting, website design, and social media services. Others resell SEO, or search engine optimization services. Like the previous example, a sale is arranged and delivered to the main provider. Because many of these services are so high in demand, the opportunity for those looking to resell them can be quite extraordinary.

Resellers can choose to private or white label the online services they are reselling, which means that they can sell them under their own brand name. While the producer of the services still implements and maintains the services, most clients will never know that the services are a result of two companies. Resellers that do white label SEO and other services online can easily use this model to build up their reputation.

Resellers of all stripes have a wealth of amazing opportunities at their fingertips. Whether dealing in physical goods or online services, anyone looking to become a reseller will find an entire world of products to resell and customers in waiting.